The news about the Boysnoize Records sublabel BNR TRAX has been released a couple of weeks ago and it’s time to give you some more insight on the vision and idea behind the label! Boys Noize himself tells you all about the formation of BNR Trax, its first releases and dynamics  - it’s going to be wonderful, prepare yourselves for the first release by Electric Rescue that will hit you on October 4th!

What inspired you to create this new sub label? When did you come up with the idea for BNR Trax? What is going to be the vision of the label? There is so much new great music out there, and producers send me a lot of amazing tracks too but on Boysnoize Records we dont have enough time and space to release all of this. So, i thought it would be great to have a second platform to release music on, in an uncomplicated way, digital only. I actually got inspiration from a lot of labels that use to have a sublabel, like Djax Up & Djax Trax, Warp & Lex, Plus8 & Minus or look at Poker Flat that have four sublabels.. It’s also a platform for all our BNR acts that wanna do something different under a new name or so.

What will be the difference between the regular BNR releases on vinyl + digital and the upcoming BNR Trax releases? Musically, BNR TRAX won’t be a total different world but you can say that it might be even more straight techno, house and experimental stuff. On Boysnoize Records we do exclusive artist development in a traditional way, whereas at BNR TRAX it can be anybody who makes an amazing track or two who just wants to put it out NOW.

Can you tell us a bit about the people who will be participating on the new sublabel and BNR Trax’s first releases? The first release is by Electric Rescue from Paris. He was the first guy who booked me to Paris in 2005 for his resident night at famous REX Club. Ever since I’ve been playing his tracks every now and then and then he started to send me music which I think is amazing. He is a good example for a record on BNR TRAX because he also needs the freedom to put out music on his own-or different labels. The second release will be by Paul from Shadow Dancer. While he’s working on his new EP we’re gonna put out two other new tracks that are just great club tools. For Paul it’s great too because he does so many different styles of tracks, so we thought.. let’s channel those. The third release will either be Benny Rodrigues or Para One!  I got in touch with Benny because i m a big fan of his Woest track on Len Faki’s label and he said, “Ok, let me do some tracks in that vibe.” so he sat down and made those incredible old school-warehouse tech-tracks. Para One is a very good friend of mine and we’re going to put out two new tracks that I’m playing in my sets already.

Many people claim that “vinyl is dead” and that mp3 is the new medium. What are your thoughts on this? 2010 was another year where vinyl sells got even worse. I thought was already at it s minimum in 2008, it s actually ridiculous and very sad but I guess we DJs are all guilty too because we play CDs or with laptops. I think if DJs would start playing more vinyl again, kids would see that as cool and maybe get on it. The thing is also that vinyl and turntables always coast a lot of money and not everybody was able to have that. (i had 2 jobs to finance my turntables/vinyl). Anyway, there are still some cool people left who love the vinyl and Boysnoize Records will always take the effort and process to press vinyl.

BNR TRAX follows a total different idea. Everything goes so fast and all DJs need a new banger every week to stand out from the others. BNR TRAX will bring you those tools without the long waiting time. Also, the idea is to press the best of 8 BNR TRAX releases on Vinyl, regulary.

The dance music industry reinvents itself pretty much every four years, where do you see it going from here? I can’t really tell where it’s going, I still try to find out. Today, everything changes almost every year! I just know that we will continue putting our love in the music we release or produce.

Re: digital labels. What is the first mp3 you ever downloaded? In the year 2000, I remember I browsed the 2ManyDJs webside and downloaded all their bootleg remixes. I think those were the first mp3s I have ever downloaded!